This logo design was created for Gemcom, Inc. They are a national supplier of custom fire products. Since many of their competitors did not have a logo, Gemcom wanted something simple and bold that would help them be unique.
We chose an easily legible font and kept black as our primary color to keep future reproduction costs manageable. They have since experienced an increase in sales, new customers, and web traffic. While we cannot attribute these results directly to the new logo, we certainly feel it has helped them have a more consistent and corporate brand image.
You can catch this logo in action on their website at www.gemcom.com.
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- Client: Gemcom, Inc.
- Date: January 2009
- Categories: Logo Design