Our client was looking to improve the return on investment of their pay-per-click campaigns for wakeboard towers and accessories.
We started by reviewing previous campaign graphics, sales data and benchmarking the beginning of Spring as our launch point for an optimized campaign. We established the Wake Essentials logo was not consistent with the many different sized ads, graphics were sub-par, and the text was hard to read in some ads.
Wake Essentials Remarketing Ad Design
The banner ads pictured were created to begin our campaign of better branding with a more consistent, visible logo, matching font choice. The product is now showcased more prominently with the financial benefits clearly defined, directing the user to a high-impact landing page. Check back in the fall for the results!
The goal of your remarketing ad design should be to attract, impress, and convert. Our dream team of digital marketing specialists understands that conversion-optimized copy and creative design is required to turn clicks to customers.
Whether it’s your first time creating an online advertising campaign, or you have existing ads you’d like to improve, we can help! Contact us today and set up a free PPC consultation.
- Client: Wake Essentials
- Date: March 2016
- Categories: Web