These full color EDDM postcards were the first ever direct mail campaign by this auto and truck repair shop located in Willow Springs, Illinois. Sandi Auto was looking for a mail piece to generate awareness of their location which is not visible from the main thoroughfare. To stay consistent with previous marketing materials designed by the dream team, a bold yellow and black “street” themed color scheme was used for the front.
Since Willow Springs has an old town feel, we used a classic car repairman graphic with an easy to read font, service list and contact information. Since Sandi Auto does not have a website, we utilized a QR code linked to Google Maps so potential customers are able to click once for GPS enabled directions from their smartphone.
EDDM Postcards Design and Printing
Mailing EDDM postcards can save you over 65% in postage! Great for any local business looking to hit specific carrier routes and increase ROI with a cost-effective solution to direct marketing. We specialize in audience targeting, high-impact EDDM postcard design and direct mail services. From optimized mailing lists to implementing QR codes in your next promotion, dream ink makes marketing your business with direct mail an affordable advertising option.
Learn more on our Direct Mail Services page.
- Client: Sandi Auto & Truck Repair
- Date: April 10, 2013
- Categories: Direct Mail, Print