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Non-woven tote bags are owned by 29% of U.S. consumers; and that statistic is from 2012.

Non-woven tote bags are a personal favorite of ours for many reasons.  First, in event settings, the right design and quality material can almost guarantee attendees will be excited to become walking billboards for your brand.  Let them throw your competition’s marketing materials in a sturdy tote with your company logo to gain an edge in overall visibility.  From the initial gifting and physical handing of the tote to the receiver, to the benefit it provides them lugging around catalogs and product samples all weekend, non-woven tote bags continue to promote your brand long after the initial event.  Many are kept for two to three years and in high traffic areas such as kitchens and vehicles.  With the recent plastic bag bans in several cities, eco-friendly alternatives like the non-woven are certain to become more prevalent in the retail environment.

Did you know women over 44 years old with a household income of less than $50,000 are the most likely to own a promotional bag?  This is important data to a brand targeting the female demographic.  Knowing your audience and their habits is the first step to finding the perfect promotional product to build your brand.

The non-woven tote bags pictured are the Thunder Tote series.  Available in 16 colors and printed on 100GSM premium polypropylene, they are eco-friendly being made of 20% post-consumer recycled content.  20″ dual reinforced handles demonstrate that these bags can handle a few pounds.  The plastic bottom insert provides an extra layer of sturdiness.  These can be screen printed for spot colors or in full color with the patented ColorVISTA printing process.  Gusset printing now available for extra impact!

The non-woven tote bags pictured are from one of our favorite five-star suppliers.  We have worked with Bag Makers, Inc. for over a decade providing the highest quality custom bags to our clients.  From plastic to paper, polypropylene and polyester, there is no request they can’t “handle”!  Click on the link to view their full line of products or visit our Promotional Products page for more info.

About the Author

Jason McSweeney

Jason is the founder, Marketing Mastermind and lead content creator here at dream ink. His number one goal is helping businesses build their brand with creative, effective and memorable advertising.

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